Russ Tisinger, Ph.D.
Russ Tisinger, Ph.D., is a senior researcher at L&M. Dr. Tisinger’s work focuses on health-related consumer choice and social marketing messaging. He currently conducts both qualitative and quantitative audience research to support the development and evaluation of HealthCare.gov, the online portal for the federally facilitated health insurance exchanges. Qualitative research (focus groups and in-depth interviews) inform the development of the website and quantitative research (survey design and analyses) provide insights on consumer satisfaction with the consumers’ HealthCare.gov experience. Dr. Tisinger has also led projects supporting initiatives by the Centers for Medicare & Medicaid Services (CMS) to publicly report health care quality information about hospitals, doctors, and other health care providers. Before joining L&M in 2014, he spent four years conducting evaluations of Medicare and other federal health programs at the Office of Inspector General for the US Department of Health & Human Services. Previously, as a survey researcher, he helped design national survey projects for the Kaiser Foundation, the Harvard T.H. Chan School of Public Health, the Pew Center for the People & the Press, National Public Radio, and The Washington Post.
Dr. Tisinger holds a Ph.D. from the University of Pennsylvania’s Annenberg School for Communication.